If you’ve ever seen the acronym “LION” associated with a LinkedIn user’s profile, you might be wondering what it means. Well, it stands for “Linked In Open Networker.” In short, “LIONs” seek to connect with everyone they can, regardless of whether they have any real-world connection.
If you’ve read any of my previous posts, you can probably guess how I feel about “LIONs.” In short, my strong belief is that being a king in the LinkedIn jungle is more a matter of quality of connections than quantity. As always, though, it’s important to remember that different approaches work well for different types users. Another way of putting it: it could be that LIONs, appropriately, are a reflection of the old adage that there’s more than one way to skin a cat.